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At PENNELL STUDIOS, Lulu exists in a space that deconstructs definitions and challenges what is known; using furniture as her medium to convey concepts and ask questions.
Her ever-changing views of what element deems priority within design sparked her most recent project, where she asks how finishing materials can influence our perception of and interaction with a piece of furniture.
PENNELL STUDIOS embodies the rediscovery found in deconstruction.

deconstruct -
to reduce (something) to its constituent parts in order to reinterpret it.
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